China:
GossIP – November, 2021, HFG Law&Intellectual Property Newsletter
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Dear readers,
This November issue starts with an explanation of the case
involving Elite Company, one of the most famous agencies for
models, and Xing Kong Company, which used the same or similar
Elite’s logo in the publicity and promotion of a model
competition held by Xing Kong Company.
The article explains the importance of having a clear contract
and being rigorous in sticking to the rights and obligations under
the agreement.
Trademark squatting is a serious issue in China, especially for
foreign brands. Lately, China adopted several new measures to avoid
fake trademarks, also providing severe punishments for people and
companies that file trademarks in bad faith.
So, why MUJI, a well-known Japanese brand, lost a trademark
infringement case and has been condemned for defamation?
And what happened to the squatters that tried to trademark the
names of Chinese athletes after their victories during Olympic
Games?
The following topic has two different points of view.
In fact, we discussed several times about the new legislation on
data and privacy in China, and we analyze again this matter with
two articles: from one side, it’s interesting to read how China
is moving a new step towards the implementation of the Personal
Information Protection Law, and on the other side, how is using
personal data to “Name and Shame” companies in
order to denounce unfair business practices, and to discourage
individuals from engaging in illegal activities.
Enjoy reading, stay warm and get ready for the
festivities to come!
HFG Law&Intellectual Property
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